Red cars are bold, full of personality and their color seems to accentuate their sleekness and ability to take a tight turn or to go from 0-60. Yes, “the red ones” seem to promise a heart-pumping driving experience, even when parked against a curb. As you walk past these cars – a faint, little lecturing voice inside your head says, “That person must be paying a ton for auto insurance. Red cars cost more money to insure.” And so you begin to wonder “Can car color impact car insurance?”
However, with a bit of research you might be happy to discover that this is, in fact, a complete myth. Car insurance rates are based on information about the driver that may include driving history, credit-based insurance score, age, occupation, location, education level, marital status and miles driven each year. Insurance companies also factor in information about a car by obtaining its vehicle identification number (or VIN). While a car’s VIN contains information about its make, model, year, where it was made and any upgrade package it includes, it contains no information about the car’s color. Thus, an insurance company may evaluate a number of factors to determine your rate, but the color of your car isn’t one of them.
Auto manufacturers also often dress car models with performance engine packages in bright colors. For example, the Dodge Challenger “Hellcat R/T” model, with its 6.6 liter V-8 engine is available in red and bright green. An engine package like that might make a difference in your auto insurance premium, but the color of my car will not.
Now that I know the answer to the color question, the next time you’re in the market for a car, “the red ones” will get special consideration. Do you have your sights set on a beautiful red car or truck? Call us at 1-800-258-5101 or head to AnswerFinancial.com to find out what your rate would be if you drove off in “the one.” As always, we wish you safe journeys!
Who is Answer Financial?
As one of the nation’s largest and most reputable auto & home insurance agencies, Answer Financial has insured nearly 5 million homes and vehicles. We work with 40+ top-rated carriers to save our customers an average of $565 a year on insurance.*
Answer Financial can help you compare, buy and often save the smart way on insurance. So before you shop, remember to rely on your insurance experts to find you the right home insurance plan for your needs and budget.